Roadmap for DTC Brands
Subscription & Loyalty Workshop
A focused, 3‑call strategy workshop to turn “bits of marketing” into a subscription and loyalty engine that actually compounds for your food or drink brand.
Drink brands
Food brands
Who is this for →
Who it’s for
This is for you if:
You run a food or drink brand with real D2C traction but underdeveloped subscription or repeat revenue.
You have Shopify (or similar) and “some marketing”, but churn is high and repeat business is low.
You feel there’s a subscription or loyalty play, but you’re mostly guessing your way through it.
What we do together
In three calls we:
Map your subscription & loyalty engine and find the biggest leaks.
Redesign your offer, messaging and key journeys around your best subscribers.
Co‑create a simple 90‑day plan you and your team can actually run.
The workshop runs over two 90‑minute sessions and a follow‑up review call.
We start with a short discovery call to make sure it’s the right fit and to walk through how it works.
Design, words, strategy and ideas
How & Who
Start with a short discovery call
We begin with a 20–30 minute call to understand your situation, numbers, and decision‑making. If the workshop is clearly a fit, we’ll agree that on the call and I’ll send payment and scheduling details.
Who’s behind this?
I’m Laurence, I’ve spent 20 years working with brands and 6 years running a subscription box scheme at Soul Farm in Cornwall. I’ve seen how small tweaks to offer, page layout and emails can make the numbers work (or not) for small food and drink businesses.
Free Discovery Call
If you’re a South West drinks brand and this sounds useful, book a quick call. If it’s not a fit, you’ll still leave with one or two ideas to improve your site.
“Prefer email? Reach me at laurence@i-diamind-i.com with ‘Workshop’ in the subject line.”